> ## Documentation Index
> Fetch the complete documentation index at: https://agent-docs.akta.pro/llms.txt
> Use this file to discover all available pages before exploring further.

# Company SWOT API Quickstart

> Make your first Company SWOT API call.

## Authentication

All requests must include an **API key** in the `x-api-key` HTTP header.

```text theme={null}
x-api-key: <YOUR_API_KEY>
```

API keys are issued from your Akta account. Contact [support@akta.pro](mailto:support@akta.pro) if you do not yet have API access or need to rotate a key.

<Warning>
  Never expose your API key in client-side code, browser requests, or public repositories. A missing or invalid key returns `401 Unauthorized`.
</Warning>

**Parameters:**

| Parameter | In   | Type   | Required | Description                                                           |
| --------- | ---- | ------ | -------- | --------------------------------------------------------------------- |
| `company` | path | string | Yes      | The akta.pro company UUID or a full website domain (e.g. `canva.com`) |

<Info>
  The company identifier is passed in the URL path, not as a query parameter. Pass either an akta.pro UUID or a full domain.
</Info>

## Execute your first request

<CodeGroup>
  ```bash cURL theme={null}
  curl --location 'https://api.akta.pro/api/v1/company/enrichment/swot/canva.com' \
    --header 'x-api-key: YOUR_API_KEY'
  ```

  ```python Python theme={null}
  import requests

  url = "https://api.akta.pro/api/v1/company/enrichment/swot/canva.com"
  headers = {"x-api-key": "YOUR_API_KEY"}

  response = requests.get(url, headers=headers)
  data = response.json()

  print(data["data"])
  ```
</CodeGroup>

**Sample Response**

```json expandable theme={null}
{
  "data": {
    "uuid": "00000l1",
    "strengths": [
      {
        "headline": "Canva AI 2.0 becomes the visual layer for agentic work",
        "details": "Canva AI 2.0's Conversational Design, Agentic Orchestration, and Living Memory turn Canva from a static design tool into an execution layer for AI-driven marketing workflows. ...",
        "source": ["http://canva.com/"]
      },
      {
        "headline": "AI-assistant distribution unlocks new acquisition flywheel",
        "details": "Embedding Canva Connected Apps across every major AI assistant creates a top-of-funnel channel that doesn't exist for Adobe or Microsoft Designer. ...",
        "source": ["https://www.cityam.com/canva-brings-on-brand-editable-design-into-google-gemini/"]
      }
    ],
    "weakness": [
      {
        "headline": "Adobe + Microsoft bundling squeezes Canva's moat",
        "details": "Adobe Express is bundled into Creative Cloud and Microsoft Designer ships free with Microsoft 365. ...",
        "source": ["https://www.zdnet.com/article/adobe-express-vs-canva-compared-2026/"]
      },
      {
        "headline": "AI assistants absorb the design creation flow",
        "details": "ChatGPT, Claude, Gemini, Copilot, and Perplexity now let users generate visual assets without visiting canva.com. ...",
        "source": ["https://www.cityam.com/canva-brings-on-brand-editable-design-into-google-gemini/"]
      }
    ],
    "key_risks": [
      {
        "headline": "Long-tenured CTO departure at the worst possible time",
        "details": "Brendan Humphreys, CTO for 12 years, stepped down effective June 19, 2026 — months after the Canva AI 2.0 launch. ...",
        "source": ["https://www.financialexpress.com/life/technology-canva-cto-brendan-humphreys-steps-down-after-12-years-take-a-look-at-recent-tech-industry-exits-4225005/"]
      },
      {
        "headline": "Valuation reset from $65B to $42B signals private-market compression",
        "details": "Most recent reliable valuations put Canva at $42B (May 2026), down from a reported $65B. ...",
        "source": ["https://tech-insider.org/au/australian-tech-startups-2026/"]
      }
    ],
    "key_highlights": [
      {
        "headline": "Massive global user base of 265M+ MAU with deep enterprise penetration",
        "details": "Canva reports 265M+ monthly active users across 190+ countries, with 95%+ of Fortune 500 companies using the platform. ...",
        "source": ["https://www.famouscampaigns.com/2026/05/the-famous-qa-with-kristine-segrist/"]
      },
      {
        "headline": "Eight consecutive years of profitability at scale",
        "details": "Canva has been profitable for 8 consecutive years — a rare outcome for a venture-backed SaaS company of its size. ...",
        "source": ["https://bayelsawatch.com/canva-statistics/"]
      }
    ]
  },
  "credits_consumed": 0.5
}
```

***